2019; A Year In Review


We can’t believe that another decade at Bettina Management has almost come to an end! While this decade has been amazing, we want to celebrate the year just gone and look back on the greatest achievements of our wonderful talent in 2019.

All of our talent have done some incredible work this year and we are so proud of all of them! Our Instagram (@bettinamanagement) and Facebook page  will give you a nice wrap up of the year and show off most of the work our kids have done this year; full of heaps of adorable snaps of our little ones.

Our talent have done some fantastic campaigns this year with our most loyal clients including Cotton On Kids, Big W, Best & Less, Country Road, Bonds, Rock Your Baby, Target and Seed. And we worked with a large amount of  impressive clients for the first time including Sportscraft, Lorna Jane, H&M, Rusty and many more!

Here are some of our highlights from the year that was 2019!


Newborns Debut

Baby Koa-Rae making her big screen debut!

We were extremely lucky and blessed to have a few of our little babies sharing the role of the newest baby on one of Australia’s longest running soaps. Home & Aways newest addition, Baby Grace, was played by our gorgeous babies and they made their debut in October this year. We are so proud of them all and love watching our little babes shine on screen! Keep an eye out in 2020 to see some more of our little newborns also make their debuts in several long running TV series’!


Bettina Families

2019 has been the biggest year yet for our Bettina Families division. With more families joining than ever, we are also saw more families booked for jobs than ever before. This year our families worked with brands such as Werribee Open Range Zoo, Beachwood Homebuilders, Cengage Learning, Telstra, Best and Less and many more. Keep your eye out for some more exciting news from the Bettina Families division in 2020!

Time for a Holiday

De Carlo Family 2
The DeCarlo Family exploring Uluru, in between filming!

Two of our wonderful families headed to the Northern Territory on a free family holiday as part of a commercial for NT Tourism. The De Carlos family got to film fin the incredible Uluru National Park, while the Papallii family shot in Kakadu National Park. We were glad to hear that both families enjoyed this incredible opportunity and the free holiday!


New Ranges, New Faces.

This year we were fortunate enough to have our talent help to launch three wonderful new ranges with some incredible clients! William, Skyla and Lakoda all got to be the faces in the launch of Sportscraft’s new Kids range. Meredith and Holly joined forces and looked fierce as they became the faces of Lorna Jane’s new exclusive Tween range. And lastly Luca, Skyla and Ty all got to shoot for the launch of Australian Brand, Lily & Lord.

Skyla C and William S
William and Skyla debut the new Sportscraft Kids Range.


International Brands

Elodie looking fabulous for H&M Kids!

Here at Bettina Management we work with many incredible Australian brands and clients, and this year some of our talent had the opportunity to work with some incredible international companies and brands including H&M, eBay, Aldi and Nicholas and Bears. Our little ones had a fabulous time on set for these brands producing some incredible images and videos.



Boy meets world!

In 2018 one of our Bettina Babes, John, was lucky enough to pick up a role on Neighbours as Toadie’s son, Hugo.

John Turner Neighbours
John on set for Neighbours.

This year at the young age of 2, John was lucky enough to have scored himself a reoccurring role throughout the whole of 2019!  We still get so excited every week to see him on our screens.

What an incredible year it has been for John and we can’t wait to see what 2020 holds for John off-screen and little Hugo on-screen.

Myths, Mayhem and Money: The Truth About the Child Talent Industry – Part 3


Money, Money, Money!

Everything costs money, so don’t be surprised when talent management also comes at a cost. At Bettina Management we have a full time castings team who spend all of their time putting children forward for briefs every single day. We do a really large amount of work behind the scenes in order to put our kids forward for as many different jobs as possible. However, all of this work does take a large amount of time and energy from our team, and involves an immense investment in digital infrastructure and expert knowledge in order to be compliant. This can’t all be done for free, hence why we have costs for our talent management packages.

After your child is accepted onto the books, the first stage is to be are pitched for a job. If we receive a brief that is suitable for your child (e.g. Boys 10-12, NSW, Brown Hair), they will be pitched to the client by our casting team. The client will then select multiple children who they believe will be a good fit for the job. From here there is the possibility of having to do a video casting or audition before a client will want to move ahead, however this isn’t always the case.

After this your child might be lucky enough to be chosen by the client to attend an in-person casting or get selected for a job without one.

If this does occur here is break down on what you can expect money wise from this part of the process. When your child is selected for a casting and they choose to attend, this portion of the process is unpaid. A casting will usually only take 5-15 minutes and doesn’t require a payment. Though castings are unpaid, they are a really good opportunity for your child to be exposed to some of the procedures and processes within the industry.

It also allows for casting agents and producers to be exposed to your child and maybe even keep them in mind when another opportunity comes up in the future.

If they aren’t selected to continue on further after their casting, it is still a great opportunity for the child and will help to build their confidence and help with nerves during other castings, if they are requested for a casting again.

If a child makes it through to the next stage, they will either attend a call-back or they will be requested for the job. A call-back is basically a second casting. This happens when a client would like to see some of their options again, in order to make a final decision. Call-backs are usually paid if they are for commercials, but not for feature films or a TV series. They will also be longer than a casting and less children will attend; the payment for a call back is most likely to be just a base wage amount per hour.

If your child is successful and is requested, they may be required to attend a wardrobe fitting. A wardrobe fitting is exactly how it sounds, the child will need to go and try on their wardrobe for their shoot, this is to ensure that all items fit, adjustments can be made if necessary or give the stylist time to source other items if needed.

This is very similar to a call back in the sense that they will be paid for their time, just an hourly rate, but it will be a tad more exciting because you know that your child has been selected for the job.

The next stage will be the shoot, the best part of the process. Shoots can be unpaid; however, you may be compensated with clothing or vouchers from the client. We always accept these jobs to create more opportunities for our talent, we will also always pay the kids a working base awards rate if the client is not providing payment or is providing clothing vouchers instead. This is so that no shoot is ever technically unpaid. These shoots aren’t very common but it is still a great opportunity for your child to attend any kind of job, especially for the experience.

Unpaid shoots are often student films and runways or extras in Live TV crossovers such as Sunrise or The Today Show.

Ebay - Alex

The majority of shoots will be paid opportunities and every shoot will be different. When you receive the booking details for the shoot, you will also receive the details for your child’s payment.

The payment amount will depend on many factors including the type of work, hours needed on set, where the advertisement will be shown and how long it will be shown for, among others. As your agent, we are here to ensure your child receives equal compensation for the amount of work done for the client. It is important to align your expectations with the fact that every shoot is different. Some will pay per hour and others will be a lump sum and in most cases no payment will be the same.

While it is important to know this information if you have a child within the industry, also remember that money isn’t everything. Though it can be nice for your kid to get some pocket money or savings for later in life, overall it is all about the experience and the fun your child will get from these opportunities. And for the parents, well you can have some keepsake images to share with family and friends, maybe even bring them out for some embarrassment at their 21st!

Any job will be an exciting and enjoyable time for your child and a great opportunity for them to build confidence and gain experiences that they can remember for the rest of their lives.