Myths, Mayhem and Money: The Truth About the Child Talent Industry – Part 1

Many myths surround the child talent industry and child talent/modelling agencies alike.

As the leading agency in the Australian child talent space, we are here to let you know what it’s really like.

The industry in itself can be very fast-paced, with clients organising shoots and castings with only a day’s notice, so expecting these kinds of situations is crucial. We understand that you won’t always be available on short notice but it’s a situation you may come across and it is important to align your expectations to the industry. While fast – paced, the child employment space is also extremely regulated, as any area involving children should be.

And ultimately this is why having an agent is so important, to ensure that everything is done right.

Part 1: What Is Legal?

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Recently SBS program ‘The Feed’ aired the documentary, ‘Breaking the Model’ on the experiences of some young people working for well-known adult modelling agencies in Australia.

While there are issues in every industry, the adult modelling world is extremely different to, and not a reflection of the child talent agencies and the child modelling world.

During the program and in countless media articles following, some of the reported information was incorrect regarding the necessary legal requirements that talent and modelling agencies must follow when sourcing work for children, specifically in NSW.

Contrary to comments made in the program; performer representatives (also known as Talent Agencies) do not need to register themselves as an employer of children with the Office of the Children’s Guardian (NSW), or similar organisations in other states. While that may seem strange, the agencies are not the employers of any children; we as the agent are only – the “middle-man” between the child and the employer. The ‘Employer’ is defined as “the brand or company that has booked the child for a shoot, will be instructing them to perform tasks on set and will ultimately be paying them for work, via the agency”

This means that there is no legal obligation for any agency to register, as they are just the representatives of the talent.

Regardless of this, representatives of child performers do have other legal obligations they must meet. Agencies must ensure that anyone who wishes to employs their talent, is registered with the relevant organisation and can provide the required documentation to prove they have meet the correct legal restrictions.

For example, if your child does a catalogue shoot or a TV Commercial for Target, we will ensure that Target are following all the proper guidelines to be employing children, such as being registered with the correct organisations, no matter the state.

It is also mandatory that your child is supervised on set at all times by a parent or chaperone nominated by the parent. If they are of school age, you also must have the permission of your child’s school and principal in order for them to leave school and work during school hours.

Every legal guideline must be followed meticulously because not only could it lead to large fines and penalties for the agency involved, but could also risk putting a child in an unsafe environment.

The occurrence of situations like this are almost non-existent, as child employment is a heavily regulated sector. Most brands these days will always go through a reputable agency to find talent and any reputable agency will not work with a non- reputable and law abiding client, so the risk of this is extremely minimal. As an agency we pride ourselves in ensuring we are doing everything we can in order to guarantee our kids are safe, wherever they are working.

While this may seem like a lot, it is essential as a parent whose child has an agent or as someone looking for talent management, that you are aware of what goes on. There is absolutely no need to worry as your agent has it covered, and they will send you all the necessary information you are legally required to have. However, if you do want to find out more, reach out to your agent so they can point you in the right direction.

At the end of the day being informed is necessary but you really have no need to stress. If your child is represented by a reputable agency they will be aware of all legal obligations and follow them methodically.

Lights, Camera, Action; Vivienne

One of the wonderful things about the entertainment industry is that the possibilities are, quite literally, endless. There are no restrictions on success and it can be achieved at any age! Vivienne is the perfect example of this, having being only 5 years old when she scored a role in a Feature Film! Four callbacks over the span of a month and a role in the movie Little Monsters was hers, who knew decision making was so hard?!

Vivienne and mum Kathryn loved the whole experience and sat down with us to chat about it.

 

Vivienne

 

How long have you been with the agency?

Since I was, like five

 

What was your first job?

An ad for Aldi, I got to be hooked on a fridge

 

What was it like going to your first casting?

I was nervous. There were lots of other girls and I made friends with them while we waited.

 

How did you feel when you were told that you booked the job?

I felt really happy

 

How did you learn your lines?

They told me words to say, and then I had to say them in sentences.

 

What was the best part of working on set?

At the end, because I was so good I got a unicorn! Everyone is really nice and mum was right there.

 

What things did you find difficult or challenging on set?

I couldn’t like, get off the fridge for ages and it got a bit boring. On the film set, sometimes we were tired or bored and then I had to fake laugh.

 

How did you feel seeing yourself on TV for the first time?

It felt weird but it was really good.

 

What was it like working on the set of a feature film?

On the film set, the best parts were all the cool stuff I got to do, like going on a tractor and seeing animals. I made lots of friends. The grownups were really nice. I had to miss a lot of school which was good! I got to meet the person who did the voice of Olaf, and he did the Olaf voice for us. It was really fun.

Vivienne studying her script!

Kathryn

 

Why did you decide to join Vivienne up to an agency?

Vivienne was always adamant that she wanted to do modeling or acting. I was unsure but decided to check it out. I googled agencies and chose Bettina as they had good reviews and were close by. I thought it was a small outlay to give her a chance!

 

What was it like taking her to her first casting?

I was really nervous! When I saw the other kids I thought they all seemed really confident and quite different from Viv. Some seemed to know the casting agent, I thought she didn’t have a chance. It was hard sending her in by herself.

 

What is the best part of seeing Vivienne working on set?

Honestly, I’ve been so proud watching her working – and it is work- so hard. Even when she’s a little tired or bored, she knows this is what she wants and she keeps going. There are loads of breaks and if she ever needs some time, it’s always available.

 

What do you find challenging about having Vivienne working in the industry?

The hardest part has been juggling other family commitments.

 

What is it like seeing Vivienne on TV?

It was amazing! I loved seeing her up there. It was interesting to see the way it all came together after watching the ad being filmed. It looked great and she looked so comfortable.

 

What was it like working on the set of a feature film?

What can I say but WOW! I never ever thought I’d be eating lunch next to an Oscar-winning actress. It was quite surreal. Everyone is just lovely and by the end of the eight-week shoot, we felt like family. We had representatives from the children’s guardian come and talk to us, to make sure we were comfortable with the process. Because there were some scary elements, they made sure they introduced these to the kids really gently and anything scary they made sure they shot it from angles so the kids weren’t actually there. The amount of people involved was really astonishing, but the kids were always made to feel like royalty. Even the stars let the kids have first dibs at the lunch table. As parents, we were always really nearby and set up with monitors if we couldn’t directly see the children. There was a nurse on set and two dramaturgs who looked after the children and coached them. By the end, they were all true actors.

Watch here:

Lights, Camera, Action; Tilly

Everyone’s motivation for joining this exciting industry is different, for some they simply want to see their name up in lights and their face on billboards around the country. For Tilly’s mum however, she just wanted to see her little girl get her confidence back. After attending many auditions and booking some amazing campaigns, Liz has seen her daughter come to life again and has been kind enough to share their story.

Tilly
How long have you been with the agency?
Almost 2 years
What was your first job?
Bulla – which was really funny as my last name is Bulle (said the same as Bulla)
What was it like going to your first casting?
It was scary but exciting at the same time and I had to eat meringue and crackers and sour cream
How did you feel when you were told that you booked the job?
I was in the car when Bianca rang Mum and it was on speakerphone and I cried because I was very very happy and shocked
How did you learn your lines?
My first lines I had to learn were for the Xbox One S commercial and Mum and I practiced them in the car
What was the best part of working on set?
I got to meet lots of new people
What things did you find difficult or challenging on set?
Getting to know everyone because I was shy at the start
How did you feel seeing yourself on TV for the first time?
Very very excited
Liz
Why did you decide to join Tilly up to an agency?
 
Because Tilly’s younger brother has Autism and for four years she spent the whole time waiting at Paediatrician or therapy appointments and the confident happy little girl was losing her confidence.  We had been told more than once that she was so photogenic and could be a model and one day I just googled child models and applied to Bettina after reading lots of reviews.  We had hesitation and received lots of comments about signing Tilly up initially but anyone who knows Tilly and our family see only the joy it brings.
What was it like taking her to her first casting?
I think I was more nervous than Tilly.  Thank goodness for the emails from Bettina especially the Castings Guides that tell you what to do, what to wear etc.  It is very strange as you are there only a few minutes and I don’t usually go in so have no idea what happens.  Tilly was very lucky in that she got the job on her first casting.  Now she just loves going to the castings and meeting people and having fun.
What is the best part of seeing Tilly working on set?
Seeing her come alive.  For all the stress we have sometimes getting there – either on time, or without spilling drinks down our white tshirts – it makes it all worthwhile seeing her having fun, doing what she loves and so naturally.
What do you find challenging about having Tilly working in the industry?
After Tilly’s Xbox commercial we received lots of media feedback about her being dressed up to look like a mini adult and wearing makeup which was hard to take as a parent and a little confronting and my instinct was to comment and protect her.  They seemed to miss the whole concept of the ad was to make her look like a mini adult.  However I’m glad that happened right at the beginning as it made us so much better at what we do, it made us realise that this is what happens when people judge someone without knowing and what celebrities go through all the time, that you need to be thick-skinned but with a smile and a wonderful heart.
What is it like seeing Tilly on TV?
It’s funny.  It’s still a bit surreal, even now.  Tilly’s Dad is worst he googles and YouTube for weeks searching for her commercials etc and he usually finds them first.  The longest wait was for the AHM Medibank ad which was played throughout the Big Bash when all Tilly’s friends parents were either calling or texting saying we’ve just seen Tilly on telly and we still hadn’t.  In the end we set the TV to record all night and ended up forwarding through the cricket and just watching the ads.  We always get great feedback from her friends and they say it’s so lovely and weird having Tilly on their TV in the front room with them.  But what I love best is how Tilly is just Tilly – there is no bragging or drama about her, it’s just her “job” and we are so lucky to have found her dreams early on and help her to realise them.

Watch their interview here:

Lights, Camera, Action; Ava & Olivia

Anyone who works with toddlers will know that one is enough and two can be a nightmare! But Sammy has been making it work with her gorgeous twin girls over the last couple of years when they’ve been booked for some amazing campaigns. She chats to us about what it’s like having twin toddlers on set and also their experience working as a whole family for Elevit.

 

Why did you decide to join the girls up to an agency?

It sounded like a fun thing to try – The girls are identical twins and I had a lot of people saying they would be great.

 

What did you look for when deciding on an agency for the girls?

First they had to have a good reputation, some great opportunities for the kids and, of course a high standard professionalism – treating the children well.

 

What made you choose Bettina Management?

The great reputation, track record of amazing clients, word of mouth from others in the industry, and ease of communication.

 

What was it like taking them to their first casting?

So exciting, I was really happy to simply show my babies off – anything else was just a bonus

 

What is the best part of seeing the girls working on set?

Being with them and be able to ‘work’ as a new mum, it was a great thing to look forward to. It’s so much fun being on set, everyone always loves and takes such good care of the kids.

 

What do you find challenging about having the girls working in the industry?

The older the twins get, the harder it is to keep them under control!

 

What is it like seeing the girls on TV for the first time?

We especially love seeing the girls on TV and hearing when friends and family also see them – we have family in Adelaide and they are always delighted when they show up on the screen.

 

What is your favourite job that the girls has done?

They are all so fun, Elevit was so memorable as it was with all three of us and the girls were still such little babies. It was shot so beautifully and such an incredible experience.

 

Do you have any advice for parents with young babies wanting to get into the industry?

Just go for it, listen to what they have to say and don’t take it too seriously.

 

Watch their interview here >>

Lights, Camera, Action; Aydin

There’s nothing quite like seeing your little one on TV for the first time, and Aydin’s parents have been lucky enough to watch their son on their screens many times. We sat down with Aydin and his dad to have a chat about their experience so far.

 

Aydin

How long have you been with the agency?

2 years

What was your first job?

Royal Caribbean Cruises

What was it like going to your first casting?

Strange, but the people were nice – the director let me stand on his board room table .. I was like “wow”.

How did you feel when you were told that you booked the job?

*very* Happy –  I lost my first tooth 4 days before and I thought they would not want me.

What was the best part of working on set?

The Yummy food  

You got to go on a cruise for a job – can you tell us a bit about that?

I know .. my first cruise ever –it was sooo much fun. I got to go on the bumper cars, play on the X-box, go up in the sky view crane.  Awesome.

What things did you find difficult or challenging on set?

There was lots of waiting around and it gets boring.

How did you feel seeing yourself in a catalogue for the first time?

Weird .. but my family and friends loved it.

 

Albert

Why did you decide to join Aydin up to an agency?

I used to work in the industry, so I have some idea what to look for. Aydin is very mature for his age and takes direction very well. I figured he would be good at remembering scripts and has a very sociable personality.  He’s very easy on the eye as well .. that helps

What was it like taking him to his first casting?

A bit out of the ordinary, the advertising company was in a city tower. I wasn’t sure how Aydin would take it – but the staff were all wonderful and made him feel very comfortable.

What is the best part of seeing Aydin working on set?

How well he gets along with all the staff. They love his personality and he leaves his mark wherever he goes 

What was it like taking the whole family on a cruise for the shoot?

Well only his mother went – there was some debate over who should go .. actually, who am I kidding ..no debate really ..  Mum just decided. They had a wonderful time and I was extremely jealous!

What do you find challenging about having Aydin working in the industry?

Two things really .. firstly “getting” to the auditions especially in Sydney traffic – never fun!  And it can be disruptive. It is a commitment that all parties need to uphold. If your agent is putting you forward then you need to be sure you show up.

The other challenge is dealing with the reality that not every job is your job.  If you approach the process in the right way the industry can teach your child valuable life lessons.  Well .. that’s how we approach it.

What is it like seeing Aydin on TV?

It’s a very proud moment indeed.

 

Watch their interview here:

 

Lights, Camera, Action; Hanna

Being a model as your first part-time job isn’t a typical pathway, but Hanna makes it work! As one of the few regular models of Cotton On’s teen label, Free by Cotton On, Hanna’s modeling career is taking off in front of our eyes.

Cameron, Hanna’s doting dad, has been on this journey with her every step of the way. We got the chance to speak to Hanna and Cameron about this experience and hear things from their perspective.

 

Age: 14 years old

Signed: 2017

Clients: Cotton On, Holden & Attitude Studios

 

Hanna

How long have you been with Bettina Management for?

I have been with Bettina for around 18 months

What was your first job?

It was a modeling job for Free by Cotton On

What was it like going to your first casting?

My first casting was a bit nerve-racking but it was very exciting and it went pretty quickly actually.

What has been your favourite job so far? Why?

My favourite job so far has been all my shoots for cotton on free, because I have a lot of fun doing them and they have a great crew and the other girls I do it with are amazing and really funny.

What’s the best part of working on set?

The best parts of working on set are that you just have a really good time with the people you’re doing it with and taking the photos reminds you that you’re going to be seen and it makes you really excited.

What did you find difficult on set?

The only things I found difficult were getting nervous that when all these people see your photo you get a thought about what they are going to say and their thoughts on you after they’ve seen them.

How did you feel seeing your photos online for the first time?

I was so excited and my hands were shaking and I was all tingly but I still got a bit shy every time someone wanted to look at it.

What things have you learnt from working in the modelling industry?

I have learnt how to walk properly on a runway and how to just relax when someone was taking a photo of me; I have also learnt how to deal with peoples thoughts on me and take them all positively.

What do your friends say when they see your photos?

They say they look so good and I’m really cute and I’m good at what I do.

What is your dream job?

My dream job is to become a Victoria’s Secret supermodel but still study biology, physiology and zoology on the side.

 

Cameron

Why did you decide to join Hanna up to an agency?

We decided to join Hanna up to an agency mostly to gain guidance and an experienced idea of how to proceed carefully with her career as a model.

What made you choose Bettina Management?

We have a friend of a friend who is a portrait photographer. We asked her who had a good reputation in the industry of child modelling and Bettina was their first choice.

What was it like taking Hanna to her first casting?

Very exciting for both of us. It was a very positive experience, the staff were very positive and enthusiastic.

What is the best part of seeing Hanna work on set?

By far the best part of seeing Hanna work on set is seeing how happy she is to be modelling, she’s smiling for the entire time.

What is it like seeing Hanna in print?

It was a little surreal at first but now it is quite normal. Seeing her in a shop window recently was especially exciting.

What do you find challenging about having Hanna work in the industry?

Probably the late notice of some castings that are held by the clients and also the repetitive paperwork involved.

In what ways has working in the industry impacted Hanna in her life?

Her self-confidence has grown immensely since her first job. I think she doubted her abilities at the start but she just gets in and gets the job done now. She listens much better to direction now than before.

Do you have any tips for new parents entering the industry?

Be patient, it doesn’t always happen overnight. Judging your child’s maturity is also important. It has to be the child that wants to do it.

How do you feel about the use of social media such as Instagram to promote Hanna as a model?

Hanna and Lukas have Instagram accounts for modelling. Neither of them have received work through social media but I think it is important to get their profile out there. I manage and have 100% control over their accounts.

 

Watch their interview here:

 

The Bettina Benefits Program

Reward yourself with ‘Bettina Benefits’

Each family on our books will receive a complimentary subscription to the Bettina Benefits program , provided by Lifestyle Rewards. This gives you access to exclusive benefits and special discounts with thousands of retailers offering products and services across a fantastic range of categories like groceries, fuel, fashion, automotive, travel and wellbeing to name a few. Members can save $100’s of dollars on everyday items and services!

You will receive your subscription email from Lifestyle Rewards with login details to Bettina Benefits about 3- 4 weeks after your photo shoot. Logging into the portal is easy from your desktop, tablet or smartphone! If you miss the email or lose the details you can always access it with your registered email by using the forgotten password link.

Apart from your login details, it will also have information on how to access the latest online directory and instructions for downloading the app for your mobile device.

Logging in:Screen Shot 2016-08-18 at 10.41.12 am


In the body of the email, you will find your username and password.

Go to the Bettina Benefits website:

https://bettina.withlovefrom.com.au/

Enter username and password

Once done successfully, this discount page should appear:

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As you will be able to see, the opportunities are endless. There are theme parks, electronics, automotive, fashion, fitness, health, beauty, travel and many more outlets to get serious discounts and savings from. Simply follow the prompts to purchase discount vouchers and gift cards for immediate download.

To get the most out of the Bettina Benefits program, it is important that you identify three easy redemption methods for our rewards partners:

Pre-Purchase

To obtain discounts on gift cards discount retailer, movie or theme park tickets, log on to the member portal or digital app and utilise the secure online shopping facility.

Instant Digital Delivery

To obtain discounts on digital gift cards, discount movie & theme park tickets, log in to the member portal or digital app and utilise our secure online shopping facility, for instant delivery to your preferred email address.

Online Promo Code

To access the discounts and deals at participating online stores, simply enter the promotional code featured on the offer page on the member portal or digital app, or follow the link as provided.

Please be aware, that brands and offers are susceptible to change and you must adhere to the terms and conditions before purchasing to ensure that you fully understand the limits of the purchase (such as how long it is valid for, if there are designated stores, when it is exempt etc).

Don’t forget to download the app! You can download the Bettina Benefits app from the App Store for easy deal searching for free.

You will also receive a monthly e-newsletter, which is packed with great news offers, special features and competitions for you to enjoy. Please note these newsletters are not from Bettina Management, but are part of your complimentary subscription to Bettina Benefits. If you wish to unsubscribe follow the link at the bottom of the email.

If you need help or would like more information on using Bettina Benefits, please contact Lifestyle Rewards on 1300 887 787 or email info@lifestylerewards.com.au

Industry Lingo

Booked – This means talent have been confirmed for a job with one of our clients. Congratulations!

BriefA brief is a notice the casting department receives from a client. The brief is an outline of roles the client are looking to cast. This is how we know who to put forward, e.g. 4 year old girls or 10 year old boys of Asian descent.

Call-sheetA call-sheet will be sent to talent the day before a job, usually for film and TV. It is generally sent late in the afternoon and it will have all the details about where talent need to be, what time and what scenes need to be shot on the day.

Call-time A call-time is what is found on the call-sheet. It will have talent name, role, agent and what time talent will be required.

Cancellation – Unfortunately the client, for a variety of reasons, is no longer is able or willing to proceed with the scheduled booking or shoot.

Casting call – This means talent have been confirmed to attend a casting (meet and greet) with one of our clients to check suitability for a role they have in mind.

Chat to camera – Usually popular in an audition for TV or film work, the client will ask talent to speak directly to the camera either saying a few lines or an introduction. This gives the client a good idea about confidence and speaking ability on film.

Checking availabilityChecking availability means that a client is interested in a child, but has not confirmed them for a job. In order to start organising the schedule, they often check to see if potential talent are available on the shoot dates.

Client –  A person or organisation using the services of Bettina Management to book talent, e.g. Target.

Fitting – A fitting is a paid job where a client requests a model to try on various outfits who meets specific sizing requirements.

On hold – On hold for a shoot or booking means that a child has been shortlisted for the role, and must be available – if required – for the shoot dates.

Self-test – A self-test is an audition filmed from home. This must be sent to us so we can pass onto the client. All relevant details would be supplied.

Wardrobe callA wardrobe call is generally for film and TV. This is when you are called in to try on outfits and costumes before shooting or filming. You are paid for a wardrobe call.

Weather hold  – If you are booked for a job, a client may let us know that the shoot is booked *weather permitting*. This means that the shoot will be outdoors, and they will need to check closer to the date to ensure the weather is suitable. If it isn’t – the shoot will be rescheduled.

Families Who Work Together, Stay Together!

What you might not notice when watching TV Commercials, is that these days most commercials including families are actually made up of real, genuine families, not actors. 

The connection of real families on set won’t ever replicate the connection of strangers, even if they are excellent actors. This has led to an increase in the number of real-life families landing roles together.

Casting real families has many benefits for the talent and entertainment industry, as well as for the families themselves.

The request for REAL families or REAL siblings or even the odd cousin or grandparent is rapidly increasing in the entertainment industry. Previously it was much more common to manufacture a family during the casting process, by matching talent to look a- like parents. The problem was, you can’t manufacture a genuine family connection.

A real mother and son will always be more believable on camera, it provides a sense of authenticity when filming, making the client’s job easier when it comes to producing the final edit of the advertisement. It also makes it much easier for talent to be themselves on set and with acting skills or experience not always necessary for some campaigns, we have seen this trend grow at a rapid pace.

Vivienne & her mum for Hippy Australia

The idea of family advertising has become a prominent symbol in advertising and is used by marketers to increase profits. According to sociology, it is argued that these families have a stronger influence on their audiences. Nonetheless, families are used as a functional advertising tool – increasing profit as well as building a strong reputation with their consumers. Who would have thought your little family would be the reason a business makes a turnover.

Using real families in their campaigns also allows a brand to become more relatable because when you look at these advertisements, your subconscious tells you “hey, these people are just like me!”.

The De Paula siblings for Britax

So with all these benefits to brands, what are the benefits to your family?

Well, not only do you get to feature in a national campaign (and be paid for it), but you get to spend quality time with your family and have a unique experience that you will all remember for a long time.

In just the past few months, we have been asked by several different types of companies for real siblings to cast in their latest TVC or shoot.

Some examples are Arnotts, Myer and Riviera Australia. Families have been requested by realestate.com, Allianz, NSW transport, Guardian Funerals, Werribee Open Range Zoo, P&O Cruises, NT Tourism, Rivera Australia and Tourism of Fiji.

Some families have scored all expenses paid for holidays by clients for their work, and on top of it, they get paid for their time as well!

Bettina Management has recently launched their Bettina Families division, available to Bettina talent. If your child is currently represented by Bettina Management and you are interested in joining Bettina Families at no extra cost, please contact families@bettina.com.au

 

 

2017 – The Year That Was

We are so proud of all of our talent for all of the hard work and efforts they have gone to this year! Here are some of our favourite achievements of 2017 and a recap on the crazy year that was. 

Telstra Perth Fashion Fesitval 2017

Runway Ready

In September Bettina Management had the honour of attending the Telstra Perth Fashion Festival, one of Australia’s premier fashion events. Bettina Management hosted a model search competition and in just 2 days received almost 500 entries. From that we narrowed it down to 20 kids for the runway finale and from that we crowned our 2 winners – Josh, 13, and Jamilla, 7.

 

 

The boy who did it all

Mack, at only 1 year old is taking the child modelling industry by storm!  Just this year Mack has booked shoots and TVC’s for Pumpkin Patch, Seed, Bonds, Mitsubishi and Myer.

 

 

 

International Jetsetters

Some of our Talent has been lucky enough to shoot overseas this year. Phoebe was flown to Bali for a Fila Kids shoot, and Brodie went to Malaysia for a Vicks shoot. These kids along with a parent had all flights and accommodation paid for, spending money for food while they were there and they were paid for the work they did whilst they were there too!

 

Lead Role Scorer

One of Bettina Management’s very own, Celine, landed a lead role on a new TV Series on ABC Me, Mustangs. Mustangs was a comedy-drama about girls abandoning the sidelines and starting their very own all female team, their local club’s first. The girls juggle their new soccer commitments with the rollercoaster that is teenage life. The whole series is now available online to watch on ABC’s iview.

 

 

 

Bettina Families Division

This year there has been a serious increase in demand for families, siblings, cousins and even grandparents. So we have decided to open up a whole new families division, currently complimentary to all families who already have a child on books. Recently we have had real families booked for several of our clients including Cengage Learning, Hippy Australia, Britax, Elevit, Bank of Melbourne, Johnson & Johnson, Target Australia and more.

 

Global News Sensation 

Shilah is one of only about a hundred people in the world known to have Uncombable Hair Syndrome (UHS). This is an extremely rare genetic disease, characterised by straw, white or silver blonde frizzy hair that cannot be combed flat. Over the past few months Shilah has become the latest global news sensation, with articles in the Daily Mail, Mirror, Pop Sugar, Global News and made one of the cover stories for That’s Life Magazine. To top it off Shilah and her Mum were on Plus 7’s The Morning Show! Shilah has completely embraced her unique look and enjoys being an inspiration to others to be proud of who they are.

25 years of Bettina Management

Bettina Management celebrated their 25th birthday this year! To celebrate being a quarter of a century old, we visited our clients in all states and brought along cupcakes and goodies with us. We received lots of thank you notes from our clients who thought it was a lovely gesture. We also held a competition for all new applicants of our birth month that gave them the chance to win a $250 Target Voucher. A little celebration at the Bettina Management HQ was held as well, with some cupcakes of our own and party poppers!

This year has been one full of excitement and chaos! We can’t wait to do it all again next year.